• Executes all marketing efforts and initiatives from ideation to completion, including external marketing, internal communications, and sales support

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• Develops and executes comprehensive content strategies, managing all stages from planning and creation to distribution and analysis with the goal of increasing awareness, generating interest, and guiding leads down the sales funnel

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• Designed, developed, and successfully launched a new company website, resulting in a 50% increase in website leads and a 30% increase in average time spent on the site compared to the original

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• Significantly enhanced LinkedIn performance metrics by increasing the engagement rate from 1.7% to 18% and monthly follower acquisition by over 500% compared to previous benchmarks

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• Provides marketing support for sales, including training, presentations, one-pagers, email, conference support, and more

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• Successfully led a brand refresh, updating the logo, visuals, and messaging to better position the company in the crowded digital solutions market

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• Frequently collaborates cross-functionally with internal stakeholders to gain buy-in and ensure alignment with company objectives and goals

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• Plans and hosts company-wide events, including All Hands meetings, learning opportunities, and team bonding activities